• Begin your journey on the road to financial wellness!


Hello, I’m Jason Vitug!

Jason Vitug GratitudeI am a people-person. I gravitate towards areas that educate, inspire, and uplift people. I’m an idea man, a go-to-person; adventure seeker and a couch surfer; a helper and a leader; a realist and a dreamer.

I’m fascinated by the world around me and equally curious in the ability to create our reality.

I’m a financial wellness expert empowering a generation to live their best life through health and wealth.

I spent 8.5 years in banking and when the opportunity came to become a successor CEO, I chose to resign instead. I didn’t want to wake up one day realizing I chose comfort over serving a purpose.

On this journey, I discovered the good life on the Road to Financial Wellness. I’ve made it my mission to help others achieve their financial and life goals.

Go ahead and peruse the site.

I’ll leave you be with a money mantra: Money isn’t everything, but money impacts most things.

Want to learn more?

Get to know me

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Award Winning Motivational Speaker

Inspiring and thought-provoking storyteller

My keynotes have been called “TED Talks.”

I reignite the fire, plant the seeds of inspiration, encourage big and bold thinking, and share actionable takeaways that will have your people at the edge of their seats.

My goal is to engage and connect with your attendees, so they leave with new ideas, a better understanding of their professional impact, and a greater sense of purpose.

  • Keynote Speaker
  • Panel Expert

My expertise: millennials, financial wellness, and living with purpose.

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"Jason Vitug has a message that people of all ages need to hear: wise money management is the key to living a purposeful, meaningful life. He skillfully blends his life story, warts and all, with key financial planning principles. Participants in his seminars and readers of his book, You Only Live Once, will be inspired to examine both their priorities and their personal finances."
Dr. Barbara O'Neill
Dr. Barbara O’NeillDistinguished Professor, Rutgers University

National Bestseller: You Only Live Once

Live your dream lifestyle

You Only Live Once redefines the millennial mantra into a practice of mindful financial decision-making to engineer your best life.

The financial ACT process in the book will teach you:

  • Awareness: Understand your financial starting point and learn to envision your destination.
  • Creating a Plan: Build the roadmap to achieve your financial and life goals.
  • Taking Control: Learn to spend mindfully, save purposefully, and fix the debt mindset.

Get the right mindset and money skills to live a purposeful life.

Buy Now

Available in hardback, ebook, and audio.

You Only Live Once Jason Vitug

Financial Post Review

“Vitug’s book…present the basics of personal finance in simple terms his generation can understand.” – Andrew Allentuck and Jonathon Chevreau

The New York Times Review

“Mr. Vitug is trying to educate millennials…The life you want to live should determine your financial goals.” – Paul B. Brown

Want me as a speaker for your event?
Yes, please!

What I do


I keynote conferences, speak at panels, and present workshops with passion to educate and inspire.




I write stories, share tips and expert advice, and create content about money and life.


I take on special projects with brands on millennials, financial wellness, and content.

Get in touch

Speaking Opportunities

Giving inspirational and educational talks as a keynote speaker.

Book Signing Requests

Speaking and signing books at conferences and meetings.

Brand Partnerships

Representing and collaborating with financial brands.