You Only Live Once: The Roadmap to Financial Wellness and a Purposeful Life

You Only Live Once is a national bestseller, Amazon bestseller and top business book by 800-CEO-Read. It was reviewed by the New York Times, a recommended read for psychologist on PyschCentral, and rated by the Financial Posts as one of the top 5 best personal finance book of 2016.

Jason Vitug New York Times Review

You can live the life of your dreams sooner rather than later, however, for most of us our thinking, feelings, and habits get in the way of making sound financial decisions.

The term, You Only Live Once, has been around for at least a hundred years and probably has been for hundreds more in some form or another. Older generations have scorned the word YOLO as a foolish way of living and rightfully so because we used it as a reason to make bad decisions. To fully understand YOLO, as it was first intended, is to live a life of meaning through mindful actions. If this indeed is the only life we get to live (or known to live), then it’s the only opportunity we have to make a difference. Every moment matters. Spending decisions matters. Financial goals matter. Your life matters.

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Our time is the most valuable thing we own but most of us squander it away. I focus a lot of my writing to get you to understand your time is finite and therefore extremely valuable. In this book, you’ll learn why it’s important to value your time and to stop spending your money on things that do not align with your values.

You Only Live Once: The Roadmap to Financial Wellness and a Purposeful Life can help you gain a better understanding of your finances by challenging your money beliefs and providing you the resources to change your relationship with money.

Do you think money is evil? Do you believe money cannot buy you happiness? These are questions I answer to help you shift your money mindset to one that will help you clarify your values and set financial goals that align to what matters most to you.

Jason Vitug You Only Live Once

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You Only Live Once  redefines the millennial mantra into a practice of mindful financial decision-making to engineer one’s dream lifestyle. There are numerous books, seminars and apps created to address the issue of financial illiteracy but none highlights the fundamental reason why financial knowledge is important. It’s important to address the inner motivations and habits that are preventing many from living their dreams.

YOLO Book Jason Vitug

YOU MAY THINK MORE MONEY is the key to living the life of your dreams, but in reality, most people are unable to live the lives they want because they lack a clear vision for their life and are setting financial goals that do not align with what they truly value. If you want to rediscover your passions and define your purpose, You Only Live Once is your complete guide to understanding your money mindset and teaching you to manage money with a purpose—to live your dream lifestyle in this lifetime.

You Only Live Once is your opportunity to change your mindset to help you achieve your financial and life goals. I wrote this book to inspire, motivate, and give you practical skills to get you to invest your most valuable asset – time – to improve your financial situation and improve your life.

In seven years, I went from cleaning toilets and serving drinks to making decisions in a Silicon Valley boardroom. I had a walk-in closet as big as the room my brothers and I once shared, but I found himself living paycheck to paycheck. Through my personal story of how I redefined the way I see money to live a more fulfilling life, I share memorable lessons learned to motivate you to create a lifestyle budget, save purposefully, spend consciously, and rethink retirement.

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Jason Vitug Barnes & Noble


I wrote this book because I wanted to address issues on a much deeper level than nuts-and-bolts financial plans.

I am shedding a light on the behaviors and spending habits that shape a person’s money mindset. By enhancing your approach to money, you can avoid the irrational financial decision making undermining your rational goals. You can make actual progress your very first day with:



  • A step-by-step process for assessing your spending habits and how to improve them to benefit from the power of time
  • Focused exercises enabling you to identify your unique financial goals and create a customized savings strategy to turn your vision for your life into reality
  • A concrete framework for clarifying the values shaping your life, increasing your income, and spending money with the purpose of materializing your dreams

Money isn’t a goal—it’s a resource you need to live the life you see for yourself, and You Only Live Once shows you how to efficiently use your wealth to create and sustain the lifestyle you want.

You Only Live Once: The Roadmap to Financial Wellness and a Purposeful Life

Jason Vitug You Only Live Once

I didn’t know that as I climbed out of my financial hole I was creating a process that would help me achieve my dreams before the age of 30. This book is filled with my personal stories and stories of people I’ve met on the road to help you rethink your relationship with money and get you inspired to learn more. The process is simple and is structured in three parts, the book focuses on the ACT Process:

  • Awareness focuses on understanding their relationship with money in a process to accept past financial decisions and articulate their lifestyle goal. This stage is about financial awareness.
  • Create a Plan is the second stage walking the reader through the budgeting process helping to align the readers financial goals with their lifestyle goal.
  • Take Control is the third stage that focuses on practicing mindfulness and changing habits.

You Only Live Once is a motivational, self-help, and personal finance book geared to people who seek to change their lives through a better understanding of their relationship with money, behaviors and habits, and increased financial awareness.

jason vitug yolo sunrise

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“You Only Live Once is an essential money and life guidebook to help you improve your relationship with money and create a wealthy and purposeful life. Jason’s story is incredibly inspiring.”
—FARNOOSH TORABI, Host of CNBC’s Follow the Leader and So Money podcast

“Jason is one of the most genuine, and positive, people I know. He wants people to live a life of happiness. You can’t help but be moved to take action after reading this book!”
—J. MONEY, Founder,

“Jason Vitug’s key message is to spend your time and money on things that matter. You Only Live Once provides a roadmap to leverage financial knowledge and recommended practices to simultaneously achieve financial wellness and work-life balance. Readers of all ages will benefit from his insights.”
—DR. BARBARA O’NEILL, CFP, Distinguished Professor, Rutgers University

“One of the founders of the credit union movement, Edward Filene, once said ‘keep purpose constant.’ Purpose drives the credit union system and keeping it central to your own personal financial life is vitally important as well, which Jason hits home in this book.”
—GIGI HYLAND, Executive Director, National Credit Union Foundation

“Ride along as your guide Jason Vitug shares his truly inspiring story and his practical tips for living a more intentional financial life.”
—PHILIP TAYLOR, Founder, FinCon

“Jason’s approach to money is hopeful and energetic. If you’re tired of money controlling your happiness and feeling hopeless about your finances, this book will help to shift your mindset from scarcity to abundance.”
—TIFFANY ALICHE, “The Budgetnista” and Founder of the Live Richer Academy

“We’re all on the financial road to somewhere, aren’t we? With You Only Live Once, Jason Vitug hands you not only a comprehensive roadmap, but also the powerful keys to success, some sunscreen, and shades.”
—JOE SAUL-SEHY, Cohost, Stacking Benjamins podcast

“This book is going to change your life! Jason has mindfully lived every part of what he shares and that makes all the difference. His transformational journey helps you to gain clarity on your own path to finding joy with money—what could be better than that?”
—LEISA PETERSON, CFP, Mindful Money Mentor, Founder of WealthClinic

“Jason’s ACT process challenges you to accept your past decisions, establish new goals, and push forward to live the life you truly desire and deserve.”
—PATRICE C. WASHINGTON, best-selling author of Real Money Answers and Money Maven of the Steve Harvey Morning Show

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Want to schedule a book signing at your workplace, conference or event? Send a message and let’s discuss.


Want to buy books in bulk? Are you an organization, credit union, financial institution, financial technology startup, high school, college or nonprofit looking for a unique perspective on financial wellness and empowerment? Let’s discuss the many ways we can work together through a keynote address, panel discussion, fireside chat or workshop. Message me right now.

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